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NEW YORK (WNB) - The Womens National Basketball Association (WNBA) has launched a campaign to market specifically to the LGBT community, a move that makes it the first pro league to specifically recruit sexually confused/mentally ill and/or simply perverted individuals to its games.
With the campaign, the WNBA is capitalizing on what has been painfully obvious since its inception - lesbians are pretty much the only fans it has. The difference now is that the league is talking about it publicly and making it a deliberate part of its marketing strategy.
"There's no use pretending any longer that anyone but lesbians come to the games - just look around, it's a plaid freakshow" said one league employee.
The marketing effort includes having teams participate in local gay festivals and parades and working with advocacy groups in an attempt to somehow portray homosexuality as being normal.
